The second album from
Mike Alway's retro-pop project
Death by Chocolate continues with the same basic idea as 2001's self-titled debut, groovy, swinging '60s instrumentals interspersed with
Angie Tillett's surreal stream-of-pop-culture poetry readings, but improves upon the first album in several important respects. Most importantly, the shadowy production team behind the music (
Jeremy Butler, John Austin, and
Matty Green) have traded the first album's rather rinky-dink sound into a more fully realized blend of all the right '60s Europop tropes -- wordless ba-ba-ba vocals, muted trumpets, swelling strings, bossa nova rhythms, etc. -- and a sleek, glossy modernity.
Tillett's spoken-word bits are equally upgraded, with fewer context-free recitations of hip cultural touchstones and a sly, pointed sense of humor. The covers are way cooler too, this time including "While I'm Still Young" from the classic '60s beat film Smashing Time; "Cutoutgirlscout" from the
Peter Cook and Dudley Moore cult comedy Bedazzled; and the title track, from the apparently LSD-inspired children's show H.R. Pufnstuf (it was Witchiepoo's theme song), but the real conceptual masterpiece is the opening track, a dead-on re-creation of an infamous commercial for Vox wah-wah pedals
the Electric Prunes did in 1967. Everything about the track, from the puckish but loving spirit of the imitation to the unashamed record-store geekery that inspired them to do something so silly to begin with, is indicative of a warped brand of genius. Those who don't approve of cuteness will scoff; for everyone else,
Zap the World is a most charming bit of pure pop fluff. ~ Stewart Mason, All Music Guide